---
title: Loyalty in the agentic era | ZEOS Magazine
description: Retention is the new growth. Learn how to win in the era of agentic commerce by aligning your operational excellence with authentic storytelling.
image: https://unlock.zeos.eu/hubfs/Header_Magazine_1920x1280%20(4).png
---

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 Loyalty in the agentic era 

[Read the magazine](https://share-eu1.hsforms.com/134FzCrPCTueDv8clJl6d-g2dmyuv)

![ZEOS Logo](https://unlock.zeos.eu/hubfs/raw_assets/public/zeos-hubspot-theme/assets/images/zeos-wordmark.svg) ![Whitepaper\_Blog\_Thumbnail\_1280x1920 (1)](https://unlock.zeos.eu/hs-fs/hubfs/Whitepaper_Blog_Thumbnail_1280x1920%20(1).png?width=2560&height=3840&name=Whitepaper_Blog_Thumbnail_1280x1920%20(1).png) ![2605\_NewInMay\_Woven\_acc\_M\_2605\_NewInMay\_Men\_acc\_W\_CarouselEntry\_2440x3512](https://unlock.zeos.eu/hs-fs/hubfs/2605_NewInMay_Woven_acc_M_2605_NewInMay_Men_acc_W_CarouselEntry_2440x3512.jpeg?width=2433&height=1794&name=2605_NewInMay_Woven_acc_M_2605_NewInMay_Men_acc_W_CarouselEntry_2440x3512.jpeg)

# Loyalty in the agentic era

Retention is the new growth. Learn how to win in the era of agentic commerce by aligning your operational excellence with authentic storytelling.

## Download the ZEOS Magazine

## What's inside

- ![Zeos\_Functional\_Icon\_Tick\_Ice\_RGB](https://unlock.zeos.eu/hs-fs/hubfs/DAYY%20Newsletter/Icons/Functional%20Icons/Zeos_Functional_Icon_Tick_Ice_RGB.png?width=1568&height=1568&name=Zeos_Functional_Icon_Tick_Ice_RGB.png)
  
  ### Insights from 60+ million customers

   We’ve analysed real-world behaviour from Zalando's 60+ million customers across 25 markets to show you what’s actually driving fashion and lifestyle today.
- ![Zeos\_Functional\_Icon\_Tick\_Ice\_RGB](https://unlock.zeos.eu/hs-fs/hubfs/DAYY%20Newsletter/Icons/Functional%20Icons/Zeos_Functional_Icon_Tick_Ice_RGB.png?width=1568&height=1568&name=Zeos_Functional_Icon_Tick_Ice_RGB.png)
  
  ### The agentic commerce roadmap

   Learn how to stay visible as AI agents become the new gatekeepers for 40% of shoppers.
- ![Zeos\_Functional\_Icon\_Tick\_Ice\_RGB](https://unlock.zeos.eu/hs-fs/hubfs/DAYY%20Newsletter/Icons/Functional%20Icons/Zeos_Functional_Icon_Tick_Ice_RGB.png?width=1568&height=1568&name=Zeos_Functional_Icon_Tick_Ice_RGB.png)
  
  ### Growth stories from the front line

   See how Pepe Jeans used availability to increase growth 9x and how Touché Privé mastered their digital pivot.
- ![Zeos\_Functional\_Icon\_Tick\_Ice\_RGB](https://unlock.zeos.eu/hs-fs/hubfs/DAYY%20Newsletter/Icons/Functional%20Icons/Zeos_Functional_Icon_Tick_Ice_RGB.png?width=1568&height=1568&name=Zeos_Functional_Icon_Tick_Ice_RGB.png)
  
  ### Expert takes from Zalando leaders

  Exclusive interviews with our VP of Content Solutions and Director of Loyalty on the future of AI-driven content and the shift from transactional to emotional loyalty.
- ![Zeos\_Functional\_Icon\_Tick\_Ice\_RGB](https://unlock.zeos.eu/hs-fs/hubfs/DAYY%20Newsletter/Icons/Functional%20Icons/Zeos_Functional_Icon_Tick_Ice_RGB.png?width=1568&height=1568&name=Zeos_Functional_Icon_Tick_Ice_RGB.png)
  
  ### The localised checkout playbook

   Discover why delivery precision and local carriers are now the biggest drivers of customer trust.

## Read our other whitepapers

 Unpacking the complex topics for fashion & lifestyle brands. Get the full picture with solid information to help you make smart decisions.

- [![Port Tanger\_Article\_Media Image\_2x3\_Desktop&Mobile\_07](https://unlock.zeos.eu/hs-fs/hubfs/Port%20Tanger_Article_Media%20Image_2x3_Desktop%26Mobile_07.jpeg?width=2534&height=1931&name=Port%20Tanger_Article_Media%20Image_2x3_Desktop%26Mobile_07.jpeg) Where fashion grows next: Europe’s new customer equation Insights into the new customer equation: from price sensitivity, to conversion and loyalty, we look at the pockets of growth we see across Europe so you know where to place your bets. 11 mins](https://zeos.eu/blog/whitepaper/where-fashion-grows-next)
- [![Zalando SE\_2021\_Customer\_Delivery (1) (1)](https://unlock.zeos.eu/hs-fs/hubfs/Zalando%20SE_2021_Customer_Delivery%20(1)%20(1).jpg?width=6316&height=4210&name=Zalando%20SE_2021_Customer_Delivery%20(1)%20(1).jpg) From cart to closet: European convenience expectations Ready to conquer Europe’s fashion jungle? Spoiler: One size doesn’t fit all. Explore the quirks, challenges, and opportunities of European e-commerce, and turn complexity into your competitive edge. 11 mins](https://zeos.eu/)

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